CenturyLink Practicum Presentation

Three students from the MSA class of 2013-2014 worked together on their practicum project for CenturyLink.  They presented their findings to upper management at the end of April.  The scope of their practicum revolved around increasing the effectiveness of the "save" desk.  Their objective was to reduce losses from customer churn.  The students worked throughout the 2 semesters on cleaning and organizing their data set, preparing several models for analysis and producing viable options to help the company increase its customer retention.

CENTURYLINK- "I was very impressed with the students understanding of the concepts and their ability to work on project teams"